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World Sports Calendar

Helping you develop a Sport Tourism Game Plan…

Worldwide Sporting Development and Events (WSDE) is dedicated to providing the interlinked Sport and Tourism sectors with insightful research, consultative services and conferences, symposiums and events of the highest calibre.

Leading analysts predict that Sport Tourism is set to take a take a central position at the vanguard of future travel and tourism industry growth with Participation Vacations (holidays with an activity attached - i.e. golf, tennis, adventure) leading consumer purchasing trends.

Sport Tourism currently contributes an astonishing 14% of overall travel and tourism receipts and is set to grow exponentially over the next decade.


2012 Middle East Sport Tourism Symposium, 29th April 2012, Dubai, UAE

On the eve of the 2012 World Travel Awards Middle East Ceremony in Dubai, the Middle East Sport Tourism Symposium will offer attendees the key to unlock the potential of the exponetial growth of Sport Tourism opportunites in the Middle East.

2012 Asia Sport Tourism Symposium, September 2012, The Oberoi Gurgaon, New Delhi, India

On the eve of the 2012 World Travel Awards Asia Ceremony in New Delhi, the Asia Sport Tourism Symposium will address the Sport Tourism opportunites in the region and develop a road map for future growth.

2012 Europe Sport Tourism Symposium, October 2012, Conrad Algarve, Quinto do Largo, Portugal

On the eve of the 2012 World Travel Awards Europe Ceremony in Portugal, Europe’s elite will gather to debate and develop a successful Sport Tourism strategy in a top level netwworking event.


"If you represent a destination eager to win the rights to host major sporting events, if you are a region or resort offering sporting facilities, if you are a facilitator of sport tourism, or a member of the international sports media, I urge you to participate in this must attend global event."
Gianni Merlo, President, 12,000 member International Sports Press Association

Latest News

Rugby’s Coming Home as Britain Scores Another Try for Tourism

17 October 2011

As rugby’s premier event reaches its finale, VisitBritain is ready to engage with the rugby world as England prepares to host the Rugby World Cup in 2015.  The event will add to a blossoming £2.3 billion sports tourism industry which sees around 3 million overseas visitors each year enjoying some sort of sporting event in the UK.

Qatar Goes for Gold

5 September 2011

Qatar Buoyed by its successful World Cup bid, the country has begun to indulge a seemingly insatiable desire to host global sporting events.

In August 2011 Qatar officially launched a bid to host the 2020 Olympics and Paralympics. It has submitted a bid for the 2017 World Athletic Championships, and has expressed interest in hosting the Grand D part for the 2016 Tour de France.

This is all bolstered by Qatar’s sponsorship of a myriad of sports events and teams.

Pyeongchang announced as host of 2018 Winter Olympics

7 July 2011

Pyeongchang has been awarded the right to host the 2018 Winter Olympics following a vote in Durban, South Africa.
Bidding for the third consecutive time, after being defeated in competitions for the 2010 and 2014 Games, the South Korean city beat rivals Annecy and Munich in Germany.

Annecy, in France, had been considered the outsider going into the vote, while Pyeongchang had been expected to take the prize.

Munich has hoped to become the first city to host both a summer and winter Games.

The Bavarian capital staged the summer Olympics in 1972.

A total of 95 International Olympic Committee (IOC) delegates cast their votes during the ballot.

Thailand tourism arrivals surge 25 percent

27 June 2011

International visitor arrivals to Thailand surged 24.4 percent to 8.2 million in the first five months of the year, according to new figures from the Tourism Authority of Thailand (TAT).

Jumeirah ambassador Rory McIlroy wins US Open title

27 June 2011

Jumeirah Group, the Dubai-based luxury hotel company and member of Dubai Holding, celebrates the victory of its global brand ambassador, golfer Rory McIlroy, in the US Open at the Congressional Country Club, Bethesda, Maryland, USA.

London 2012 Olympics torch relay showcases the whole of the UK

18 May 2011

The 8,000-mile route for the London 2012 Olympics torch relay route has been revealed, and will cover every nation and region in the UK and includes island visits.

A search for 8,000 “inspirational torchbearers” also begins today, the London Organising Committee of the Olympic and Paralympic Games (Locog) said.

The torch will leave Land’s End, Cornwall, on the morning of Saturday 19 May 2012 - the day after it arrives in the UK from Greece.

France wins right to host 2018 Ryder Cup and expects boost in Golf Tourism

18 May 2011

France has won the rights to host the 2018 Ryder Cup, the first time the tournament will be held in the country.

The 42nd edition of the biennial match will be staged at Le Golf National in Versailles, just outside Paris, which has been the venue for 18 of the last 20 French Open tournaments.

The victory comes despite a late surge by the Spanish bidding team for the tournament to be staged in Madrid following the recent death of Severiano Ballesteros, who had been campaigning for to be played in his homeland for the second time.

Thailand’s growing power as a Sport Tourism destination

17 May 2011

Thailand’s growing power as a Sport Tourism destination will be on show at this week’s WTTC Global Travel and Tourism Summit in Las Vegas. WSDE looks at how the Land of Smiles is tapping into the fastest growing sector of travel.

Travellers tap into Malaysia’s sport tourism

14 April 2011

As travellers are seeking increasingly active holidays, sport tourism has become a key driver for Malaysia’s booming RM55 billion tourism industry, which recorded 24.6 million visitors in 2010.

Australia in sport tourism drive

13 April 2011

Australia has highlighted the power of sport tourism as integral to its tourism industry, led by events such as the Formula 1 Grand Prix. BTN takes a closer look at how the nation is harnessing sport to attract a global audience.

More News »